HOUSING 101 CASE STUDY
Simplified motor parts automation
Operating since 1990, the client desired a web system that would allow for more efficient ordering of motor parts. Simplified and easy to use was the most important element.
Operating since 1990, the client desired a web system that would allow for more efficient ordering of motor parts. Simplified and easy to use was the most important element.
Make it easier for motor mechanics across NZ to order parts, pay and be fulfilled in a timely manner from one place.
Ensure the front-facing component of the website aligned with the back end inventory management system.
The website is user-friendly, minimalistic on purpose and easy for all stakeholders to use.
Euroline, Drury South, Auckland, NZ has been providing motor parts for european cars since 1990. Hailed as the 'Go-to' european car parts, their current website was difficult to navigate with many customers choosing to ring direct to the shop rather than use the website. The desire was to create a digital shop that could take orders, quickly and efficiently.
NB: This business has since been sold.
Realising their core audience were motor mechanics and time was money, the current website was ineffective, and time-consuming.
Clients preferred to ring through their orders, which meant that warehouse staff became order takers which delayed picking, packing and deliveries.
Also the current website struggled to integrate other necessary systems which also delayed payments and invoicing.
After initial discussions with the owners, the core elements were agreed upon - make it easy to navigate to the right car make; make it easy for the client to fill in the order form; make it easy for our warehouse staff to pack the order; make it easy for the client to pay the bill online and make it easy for the orders to integrate with the inventory system.
Also, if you can make the website look good, that would be great!
The website is simplified with limited content and user friendly, allowing for less time spent on the site. As an order-taking system, it removed this task from the warehouse staff, which then increased efficiency in stores.
The style of website format fits perfectly for businesses with multiple projects across a wide range of audiences.
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